5 Reasons Your FEC Should Be Using LinkedIn

Get Your FEC LinkedIn

Assuming you’ve the got the Real Estate thing handled the most important words for your business are no longer Location, Location Location. Those words are now Marketing. Marketing! Marketing!!! This post is going to provide you a quick education on why LinkedIn is worth some of your attention for your Family Entertainment Center. Here are 5 quick things you need to know, now.

It’s Strictly Business

Your Business is a Getaway!!!
Let’s pretend Facebook is used 40% business and 60% for personal use. Those numbers are a bit high, but they’re close. LinkedIn is 95% business and 5% personal. What this means to you is that promoting your business can be a bother to those on Facebook looking for cat videos or to hear about your weekend away. People on LinkedIn expect to hear about what your business is doing.

It’s a “Blue Ocean Strategy”

Really important theory on Marketing
In the international best seller by W. Chan Kim, Kim makes a very important distinction between blue oceans and red oceans in business. A red Ocean strategy is one that all of your competitors are employing and the waters are bloody as a result of the “fight”. A blue Ocean strategy is one where you zag, while everyone else is busy zigging. Think about the number of FECs you see on Facebook and compare that to those on LinkedIn.

You want morning business on a weekday?

Does your business feel like this in the a.m.?
Unless it’s summer or some other time when the kids are out of school you really only have one choice: corporate events. Those can be super hard to book unless you know how to connect with the right professionals. You know which social media site both caters to business professionals AND has a fabulous search feature to help you find them?? I’m not going to give out any names but it’s initials are Linked In.

You can offer team building opportunities

Help Colleagues Work Better Together.
Corporate culture and team building is all the rage in business. Do you offer activities where two or more associates can play together or against one another? If you answered yes to that, than you can say you offer team building. Getting people out of the office for shared experiences is a tremendous way to get them to work better together on projects. This is your selling point.

Connect with event managers

Note the # of results > 1M
Earlier I mentioned the power of search. That is where LinkedIn really shines. When you start building your network on LinkedIn you’ll be able to easily find and connect with folks who are responsible for building events for their companies. Connect with enough of them and some are bound to do business with you. Do a great job for them and they will tell their friends. Added bonus, they will likely book events for their kids too.
Bottom line is, you’re likely spending a portion your day working on a Facebook strategy  (or just goofing off on Facebook, whichever). Do yourself a favor and allocate 15-20% of that time on LinkedIn. You and your business will be glad you did.

BONUS TIP

Click HERE for a quick video that will help you grow your LinkedIn network while you sleep.
If you want to learn more about how to leverage LinkedIn and other ideas to grow your FEC, check out our PLVR Club.

Private Label VR Arcade Owners and Operators Club

Club membership has its privileges

The PLVR Club is an exclusive membership group created for VR Arcade owners and operators. It exists to assure clients of Private Label VR have access to all of the information, products and advice they need to grow their businesses. This isn’t just a discount club or an information group, it’s a place where you can communicate with fellow owners and learn from one another.

Get yourself in the VR Arcade Owners Club

Information shared = knowledge squared

Our forum is a private Facebook group. Admission to the group is exclusive to customers of Private Label VR. The group is moderated by some of the most knowledgeable VR Arcade guys on the planet. We invite you to post your questions, your ideas, your failures and your successes. By leveraging the collective knowledge, we can possibly avoid some mistakes or even find some shortcuts on the path to success.
We will have the best VR Arcade Knowledge in the world.
Members of the PLVR Club will receive:
  • Text/E-mail/Call support for any of your VR Arcade challenges
  • Insights from our webinars and training series
  • Quarterly best practices discussion calls
  • Featured promotion of your VR Arcade through our digital footprint
  • Exclusive first looks at VR Arcade product reviews
  • Either discounts on or rush delivery on replacement parts
  • A safe space to communicate with other VR Arcade pros around the globe
  • Early access to exclusive games

Join Us!

We want our VR Arcade partners to have every advantage. The single best way we know to do this is to create an online club that facilitates great conversations and provides solutions to real problems our owners face.
Membership is available only to customers who have purchased either our Assisted  Do It Yourself or VR Arcade Business in a Box plans.

Why a VR Arcade as a New Attraction at Your Bowling Center?

We had such a blast at this year’s Bowl Expo that we have decided to hit a few state level shows.  Send an e-mail with the subject line of “State Shows” to find out if we’ll be at a show near you. Thank you BPAA. Awesome time!!

This post was originally written for the good people stopping by booth 916 at the world’s largest bowling show, #BowlExpo17. We wanted to be able to answer one very important question for you…

Should you consider a VR Arcade as a new attraction at your bowling center?

At every show in every year it’s always the same thing. Maybe it’s not the same THING, but it’s the one thing. That one MUST HAVE new experience that will help drive customers to your venue. Want to know what is so cool about this years?

It’s the one attraction where your customers can play mini-golf, experience  the feeling of rock climbing. drive any kind of vehicle you can imagine or shoot and be shot all inside of a 10’x10′ space. This, and so much more is the promise of Virtual Reality.

Please note:  experiencing VR images on a  2 dimensional flat screen (like your phone or a monitor) is like saying you understand how hot boiling water is while in a Jacuzzi. That said, here are just a few of the dozens and dozens of experiences that already exist:

Like Glo-Golf with better ROI and less space
Climbing Walls will seem easy after this VR trip.
When was the last time you drove a train?

If you like “shooters” there are sooooo many options.

This was my favorite shoot em up in VR

These Zombies will only TRY to eat you in VR
You can be a Pirate? In Space?? Yes Please!

You can really get a workout in these experiences.

Want to run the ultimate obstacle course?
You’ll think you’re in Tron.
Life under water comes alive  in VR
You can even be Master Yoda in VR

And this is barely the beginning. With over 60 (and growing weekly) licensable titles your customers will have so many great reasons to keep coming back for more.

What does VR gaming look like?

VR Gaming is like nothing you’ve ever experienced. And the only way to truly get it, is to slap on a pair of High End goggles connected to a super fast computer. That stuff your friend was showing you connected to a phone shouldn’t be called VR.

Although it looks totally lame in 2D relative to what’s really happening, check out this video of me playing a fun bow and arrow game in “The Lab”: 

Should we be working together?

We came to #BowlExpo17 to find forward thinking centers that want to make this a reality for their customers. We know that bowling centers and VR are a tremendous match.  If you are wanting a new attraction for your center, look how easy we make it to work together.

We have two options designed to get you operational based on your business’s level of tech know how and available time. The “VR Arcade Business in a Box” option takes care of your every need concierge style. The “Assisted Do it Yourselfer” plan gives you (or your smart techs) the information and training they need to get your VR Arcade up and running. Both of these plans come with our amazing VR Arcade Management Software that will help you manage your arcade and the game licensing costs. 

As our valuable customer you’ll become a member of the PLVRClub where you’ll find all kinds of best practices, content and special offers. There is also a forum where you can interact with other VR Arcade Owners who bond together over their desire for all of the VR Arcades to succeed.

In short, VR Arcades will pop up in your town faster than escape rooms did. You may be in a perfect position to open the first one in your area with little alteration to your existing center. If this is something that appeals to you, be sure to contact us!